Tag Archives: public relations

How to Tame Social Media

After initiating and maintaining a social media reboot at SalesBasix over the past 1-2 years we’ve come to realize that there are few accounts who have “tamed” the social media monster. Users read tweets and Facebook posts day in and day out, learn how to manage their accounts, learn how to reach more customers, learn […]

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Breaking Free from Typical Sales and Marketing Training

Some people dread training. For those who have had sales training, marketing training, or even new-job training before, you’ll know that typical talking-head videos, plain YouTube videos, and scheduled classroom sessions don’t always fill the need. Training is boring. Lackluster. It does not always engage the learner, test the learner’s abilities, or offer a truly […]

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The Ideas Behind SalesBasix- Our Goals, Aspirations, History

As we’ve said on our homepage, SalesBasix was created with both corporate and personal eLearning sales training users in mind. Unfortunately, some clients get hung up on the word “corporate” and may get concerned that SalesBasix is not the right fit for their small business initiatives. Other clients get hung up on the phrase “personal […]

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Business Strategy Trends- Social Media

It is no secret that history repeats itself. Rome was thought to have been undefeatable, yet it collapsed, and another empire rose up to fill the void. Just as great empires rise and fall, business strategies will ebb and flow with the growth of technology and better training. We often wonder what the world of […]

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Why List Posts Lack Power, and How You Can Fix It

When you scroll through your Twitter feed, how many guides to social media platforms do you see? They often are titled, “THE Guide to Getting Started on Twitter,” “4 Easy Steps to Get More Re-Tweets,” “7 Methods for Improving Your Facebook Reach” or something along those lines. There are numerous guides out there, but how […]

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Defining Social Selling

We’ve been discussing social selling, social media, and creatives over the past few weeks. We’ve made the claim that phone prospecting is not dead, and that is in fact true. However, to be fair, it is important to recognize that certain sales and marketing strategies work more or less effectively depending on the industry in […]

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Best Time Management Practices

In our previous blog post we discussed sales territory management. We introduced 3 types of segmentation, and asked a few key questions to get you started. We also mentioned that it is best to rely on the data you collect during your time researching your territory, rather than to rely on your gut feeling. Data […]

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Discover, Define, and Dominate Your Sales Territory

When it comes to territories, bigger is not always better. Some sales managers believe that the larger the territory, the more opportunities the sales representative will have to produce results. That is not always the case. In fact, a sales representative will produce greater results in a smaller territory. Why is that? Because of the […]

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The Benefits of Blogging

Today, nearly every business has a blog or a website. Without one, you are missing out on a tremendous opportunity to prospect, share your passion, and demonstrate your company’s expertise. Your blog can provide a platform to share your company’s goals and beliefs. It could provide a forum for your customers, clients and visitors, to […]

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Getting Started with LinkedIn

LinkedIn is a rapidly growing social media platform, and its uses and effectiveness are growing along with it. LinkedIn is widely viewed as the best professional networking tool, and its popularity is only increasing. Your profile, your company’s profile, and how you interact with others in your network, greatly influence how effective this service will […]

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