Monthly Archives: February 2015

Entrepreneurs- Blaze Your Own Trail, and Plan for the Future

As an entrepreneur or business owner, you know that there are countless paths to take on your quest for success. Each time you approach a fork in the road you have a decision to make. Do I go right? Do I go left? Do I blaze my own trail? In today’s business terms, these decisions […]

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Dark Data- What’s All the Commotion?

The term “dark data” has been gaining more and more popularity over the past several months. For some, this blog post is the first they’ve ever heard of the term. For others, they’ve known about this untapped asset for months. Maybe years. The central question surrounding the ominous title is not “What is it?” But […]

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The Key Components to Successful Messaging

Messaging is a key component to developing, improving, promoting, and building a company. The messages you send to your customers, clients, prospects, and even your competition tell a lot about who you are and what you do. Your messaging is highly integrated in the design and language used in your website, and even the brochures […]

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Breaking Free from Typical Sales and Marketing Training

Some people dread training. For those who have had sales training, marketing training, or even new-job training before, you’ll know that typical talking-head videos, plain YouTube videos, and scheduled classroom sessions don’t always fill the need. Training is boring. Lackluster. It does not always engage the learner, test the learner’s abilities, or offer a truly […]

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