Monthly Archives: September 2014

Creatives and Managers

Sales and marketing strategies have softened over the past decade. Sales once required physical labor in door-to-door sales, fieldwork, and phone prospecting. Today, prospecting and marketing can be accomplished through an added channel- social media. It is important to remember, however, that not all sales or marketing strategies can be centered solely on social media. […]

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Social Selling- A Method, or Replacement for Cold Calling?

We’ve spent the past few months covering some of the baseline topics in regards to sales, marketing, advertising, public relations, and social media. Our topics have ranged from prospecting, to simplified marketing strategies, to guides to help get users started on various social media sites. Today, we wanted to talk about the evolution of sales […]

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Best Time Management Practices

In our previous blog post we discussed sales territory management. We introduced 3 types of segmentation, and asked a few key questions to get you started. We also mentioned that it is best to rely on the data you collect during your time researching your territory, rather than to rely on your gut feeling. Data […]

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Discover, Define, and Dominate Your Sales Territory

When it comes to territories, bigger is not always better. Some sales managers believe that the larger the territory, the more opportunities the sales representative will have to produce results. That is not always the case. In fact, a sales representative will produce greater results in a smaller territory. Why is that? Because of the […]

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The Benefits of Blogging

Today, nearly every business has a blog or a website. Without one, you are missing out on a tremendous opportunity to prospect, share your passion, and demonstrate your company’s expertise. Your blog can provide a platform to share your company’s goals and beliefs. It could provide a forum for your customers, clients and visitors, to […]

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